Google’s March 2023 Core Algorithm Update – What You Need to Know

Google Releases March Core Update 2023

Google has just released its first major core algorithm update of the year, beginning on March 15th and expected to take up to two weeks.

Key takeaways from the article:

  • Google’s March 2023 core algorithm update is now live and rolling out worldwide.
  • The update can take up to two weeks to fully roll out, and the changes you see within the first few days may not be where things stick.
  • The update targets all types of content and is designed to promote or reward high-quality web pages.
  • It is not a penalty, but rather a broad core update intended to enhance the user search experience.
  • SEO professionals and website owners should monitor site metrics, create high-quality content, optimize technical aspects, and prioritize user experience to adapt to the changes.
  • Website owners who were impacted by the update should look at their content and see if they can do better with Google’s core update advice.
  • Google will do periodic refreshes to this algorithm but may not communicate those updates in the future.
  • Ultimately, the updates are intended to improve the user search experience, so always prioritize your audience’s needs and strive to provide value through your content.

What is the March 2023 Core Algorithm Update?

Google is consistently striving to improve its comprehension and ranking of web content with their regular core algorithm updates, including this latest one. As is usual, updates aim to deliver even more accurate, high-quality search results that meet consumer desires.

Although these alterations can dramatically change website rankings, it’s essential for SEO experts and site owners to stay current on modifications and adjust tactics accordingly in order remain competitive.

What We Know So Far About the March 2023 Core Algorithm Update

On March 2023, Google launched a global algorithm update which affects every type of content and all language regions. This update was not intended to penalize sites but rather reward those that have great webpages.

Although the exact number of queries impacted by this core update is unknown, it does affect both feature snippets and Google Discover results. With planned periodic refreshes in place for this new algorithm, anxiety about future updates can be put at ease – though there will likely be no notifications from Google itself when these occur.

SEO Chatter

SEO professionals are abuzz about the March 2023 core algorithm update that has caused a noticeable decrease in rankings for some websites.

As it stands now, speculation exists as to whether Google will drop another update or if they’re simply targeting experts with non-stop updates intended to keep them busy and confused.

It’s essential however to remember these changes take up 14 days of rollout time before we get an accurate view of how things stand which is why initial reactions may not reflect permanent results.

What to Do If You Were Hit by the March 2023 Core Algorithm Update

If your website was affected by the March 2023 core algorithm update, it is essential to carefully examine and improve your content with Google’s guidance in mind.

Quality is at the core of everything, and Google wants to provide its users with relevant results. To do so, it’s essential that you create content tailored specifically for your intended audience who have unique needs. You must prioritize user experience since this will be a major factor in future algorithm updates if you want to excel online.

Website owners and SEO specialists should prioritise monitoring their website metrics, creating quality content, and optimizing technical features to remain competitive in search engine results. Technical aspects like site speed, mobile optimization, and adequate indexing have a considerable impact on your overall ranking – be sure they are given the attention they deserve!

Don’t forget that the ultimate goal is to create a great search experience for readers. Always think about what will be most useful and engaging – it’s how your content can add value!

How fast will websites feel the effects from this update?

The effects of core algorithm updates are not immediately noticeable, and it can take several days or even weeks for Google’s crawlers to index and reassess the web.

Therefore, website owners and SEO professionals should monitor site metrics, including organic search traffic and keyword rankings, to gauge the update’s impact and identify potential areas for improvement.

What are Google Core Updates?

Google’s core updates are a vital part of the online experience, shaping how websites rank when users search for content. Occurring every three months or so, these changes target all types and sizes of sites.

This seismic change affects all types of websites, from e-commerce sites to local searches. It’s an important reminder for website owners and SEO professionals that they need to stay on top of current trends in order to make sure their online presence is both relevant and engaging – if not, then risk potentially losing out on valuable visibility within search engine results!

It is important to note that core updates are not intended to penalise websites; they are designed to ensure that only high-quality, relevant content ranks in Google’s search results. By taking proactive steps like creating useful, quality content and optimizing technical features like site speed, website owners can improve the chances of their websites performing well in organic search results.

Can anybody get hit by a Google update?

Yes, there are lots of instances of perfectly legitimate companies getting hit by Google updates including the BBC who lost 19 MILLION keywords overnight back in 2015, 6 MILLION of which were on page 1 of Google:

BBC lost 19 million keywords overnight to Google update
BBC lost 19 million keywords overnight to Google update

In conclusion

The March 2023 core algorithm update from Google is a powerful reminder that website owners and SEO professionals must stay informed of new updates to be able to remain competitive. This global update affects all types of content with an aim to encourage high-quality web pages and reward them accordingly in search engine rankings.

By staying informed, monitoring metrics, focusing on quality content, and optimizing technical aspects, website owners and SEO professionals can help ensure their sites remain in Google’s graces. As the search engine algorithms continue to evolve, it’s important to adapt and adjust your strategies to maintain a strong presence in search results.

If you would like my help with the organic SEO side of your marketing, then please just reach out. My team and I are based in Wirral near Chester and Liverpool but we can work with you no matter where you are in the world.

SEO Consultant at Graham SEO
Graham McCormack is a technical SEO and organic website traffic growth specialist based in Wirral, UK with more than 10 years experience in the industry.
Graham McCormack
Share the Post:

Related Posts

What is E-E-A-T

What is E-E-A-T

Demonstrating first-hand experience is more important than ever for Google Search rankings. Updates to the search quality rater guidelines list

Read More