SEO Chester

 

Image of Graham SEO ExpertMy name is Graham and I am an SEO expert looking for Chester based companies and individuals who are in need of more web driven leads for their website.

 

You may have had SEO before and had a rubbish service, maybe you’re at the very start of your new venture.

 

Either way I can help, I have worked with countless local, national & international businesses and ranked so many websites I’ve lost count. Trust me, I’m a geek and I love my job!

SEO is all about making your business more visible online and in particular within the search engines.

To be more specific it’s about attracting the right sort of targeted people that you want to visit your website.

I have the technical and creative skills to make your business and brand more visible online to the people you want to target as potential customers.

There are other aspects to making this form of internet marketing work, once the people are on your website we also want them to convert into paying customers.

Once they have discovered your product or service we also want them to come back again plus tell all of their friends about how great you are.

 

I am head of SEO for a company working out of Eastham Village, Wirral,  called We Are Web. We are a small but passionate company who work with a lot of companies based in Chester. We love making businesses like yours succeed online.

Together we can use a combination of the following (and a good dash of creativity) to get you where you want to be in business:

  • Search Engine Optimisation
  • Pay Per Click (CRO)
  • Social Media Advertising
  • Email Marketing
  • Conversion Rate Optimisation (CRO)
  • Web Design
  • Copywriting
  • Blogging
  • Video Marketing

Our office is here at:

 We Are Web

The Old Reading Room

76 Eastham Village Rd

Eastham Village

Wirral

Give us a call today on: 

0151 321 2320

or use the contact form below.


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 Ranking Graphs

I’ve worked with many companies around the Chester area over the years and if you are a locally based business then I’d be happy to work with you too.

I’m not from the Chester area originally having travelled around for a while but I love it! I lived near York for a while and the two towns have a similar sort of style to them.

If you have read any of the other areas of my website you will know that I’m not too happy about publicly shouting about client websites that I have worked with and this is purely because there are so many competitors (I have found to be the case) who lack the skills or who are jealous for some reason that they take great pleasure in trying to build bad backlinks (votes from other dodgy websites) to client sites, perhaps to teach me a lesson (of which the point I have no idea) so rather than go on about the clients I have worked with I’d be happy to show them to you and talk about how I have helped their business grow if you would like, please just get in touch.

Some Common Questions

Let’s start at the beginning:

What is SEO?

It stands for Search Engine Optimisation. It is the process of making your website more visible in the search engines when people type in things to Google and other other search engines including YouTube, Facebook etc (yes these are considered search engines too).

Good SEO identifies the best “keywords” (these are the words typed into search engines) and adjusts your website so that when Google and the other engines comes along to your website they “understand” what you are about and will position your website higher than your competitors in their results.

The benefit of this is that you get more clicks from the people searching than your competitor and therefore stand a better chance of converting them into paying customers and loyal fans of your business.

Does SEO work?

I should hope so I’ve built a career upon it!

Lots of people attempt SEO, there are even some people who say “SEO is dead”, well they are dead wrong :)

It has changed a lot over the years that’s all. A good professional – as in any trade – will learn, adjust and move forward. Just because we now have personalised results, mobile results, multiple search engines and not just Google this doesn’t mean to say that it doesn’t work.

In fact here’s a recent graph to prove it:

graph showing the effect of SEO on traffic

 

So how DOES it work these days?

Your customers are online and they have a pattern when looking for something. Identify this pattern and tap into it, find a way to give those people searching something that is useful and they will likely begin to trust you. Ideally they will buy from your straight away but not always. Sometimes you have to provide them with useful content first, something worthwhile telling other people about. This isn’t always the case and if you are a local service provider such as a builder or perhaps in the beauty market offering botox in and around Chester – maybe all you need to do is to show them you are trustworthy (with images and recommendations) and a good Call To Action (CTA) so they can give you a call or get in touch another way.

It really is about understanding user patterns and answering a query, figure out how to do this and you’re half way there. Get them onto your website and make them convert a customer and you’re 70% of the way there. Get their email and turn them into a repeat customer and you’re 85% of the way there but get them telling all of their friends how great your brand is and the jobs done, 100%.

I have split these questions up into further FAQ pages to compliment this Chester section, you can click here to see more.